Tonya Vinas is a former editor of HVACR Business.
Are electric vehicles right for your company? Many contractors are unsure, as was Tom Robichaud, owner and president of Precision Plumbing Heating Electric in Boulder, CO. The CEO of one …
Tops in Trucks winners say more with less as branding takes the spotlight
One trend that shows no sign of ending soon is to use fleet designs that promote energy savings and environmental responsibility
One of the most powerful mobile marketing tools HVACR contractors have is their fleet. This year’s winners have fantastic-looking fleets that also support each contractor's branding and value proposition.
Pine State Services, South Portland, Maine, began a vehicle-stocking-and-organization program for its fleet of 21 vehicles, 10 of which are service vehicles. Here's why and how they did it.
Large electrical utilities are promoting hvacr contractors through pre-qualified referral lists.
One way hvacr contractors communicate their trustworthiness, technical ability, and quality customer service is through their trucks. Company owners who still do not see their fleets as one of the …
Investing in employee wellness programs can produce a more satisfied and productive workforce, reduce health-care and insurance costs, and improve attendance and performance.
Contractors can have top notch ads with minimal effort.
Women are a lucrative market, especially when it comes to providing a comfortable, cost-efficient home for families. Position your products and services so that they respond to the concerns of …
It’s no surprise then that sports marketing is hugely successful for many brand-name companies, and many have hitched their marketing wagons — or at least one marketing wagon — to …
Raucous holiday parties can leadto injury, lawsuits, and insults if not planned properly. Tonya Vinas, editor-in-chief of HVACR Business offers tips and advice for parties that will encourage employees throughout …
The power of visuality is that it empowers employees to do their jobs more efficiently based on their own evaluations, ideas, and actions. It seems with this concept, everyone benefits, …
