Key in advertising is to deliver ongoing, consistent messages that emphasize the quality.
Customers and prospects interpret information differently. Some are visual, others are auditory, and yet others are primarily kinesthetic.
Consider taking this checklist or one like it into your next weekly sales meeting and applying it against pending sales. If you do this consistently, chances are good you’ll be moving more sales from the pending column to the signed column.
A well-designed marketing strategy is a key component of driving short- and long-term revenue and growth. Here are 10 critical questions your management team can use to build highly effective communications between your company, and your customers, and prospects.