Keith Mercurio is the sales trainer for Nexstar Network and trains members on sales, customer service, and motivation. Before joining Nexstar, he worked within a Nexstar member company, first as a plumber, then developing an HVAC sales division that produced $3.7 million within the first two years while incorporating many of the same techniques he teaches today.
Discussing price earlier in a call – a practice called Price Conditioning – can be more successful in getting customers to do business. Here are five key steps for implementing …
Published: 08.01.13
By Keith Mercurio
Bundling is the assigning of a single value to a combination of multiple items, and it is one of my favorite topics because it’s a genuine “art.” To learn how …
Published: 04.01.13
By Keith Mercurio
