Jim is president of BBA Consulting Group Inc. a management consulting and training firm dedicated to helping technical service firms leverage the untapped potential in their business-development efforts. For additional information visit bbaconsulting.ca. "
Seven areas management must focus on to instill a strong, customer-focused, business-development culture.
Determine how to promote your technician’s efforts through proactive business development.
Engaging your technicians in business development activities can increase the value to the overall service your company provides.
You should view your technicians’ proactive efforts as a service rather than a selling activity.
A simple approach leads to an exceptional service experience for your customers.
Ensure all team members act together to contribute to an exceptional customer experience.
You can learn a lot about excellent customer service by watching your truly great technicians.
Customer service plays a major role in creating the experience the customer enjoys (or not) when doing business with us. Here are five steps you can take to make customer …
Referrals play a critical part in any service company’s business development plan and are arguably the most effective way to grow your business.
Seize the opportunity to define the customer experience through the conversations your technicians have with your customers, and manage the image they portray to your customers.
