Jeff Shawd is Vice President of Marketing for GE Capital’s Retail Finance Business where his leadership has generated growth across a range of business segments by creating new markets, products, channels and compelling selling propositions. His key areas of expertise include business leadership, P&L, marketing, positioning strategy, change management, new business development and new product development.companies and small to medium-size businesses create exceptional workplaces leading to extraordinary results. As a seasoned consultant with industry experience Roberta is considered a leading authority on leadership and the skills and strategies required to earn employee commitment and client loyalty. - See more at: http://www.matusonconsulting.com/site/roberta-chinsky-matuson.php#sthash.7DGZ0n4Y.dpufContact Jeff at jeffrey.shawd@ge.com"
You know the technical side of your business, but your marketing skills might need improvement. This article shows how investing time to strengthen your digital marketing skill set can pay …
Published: 10.04.13
By Jeff Shawd
