Recently, Publisher Terry Tanker caught up with a very busy Dave Pearson, president and general manager of Airwell-Fedders. They discussed changes underway at the international company as it emerges from bankruptcy.
CNN.
Crewing on a private yacht in the Caribbean
Three months. I stayed in one for eight months once, but traveled home on weekends.
Raiding the refrigerator in the middle of the night.
Make sure you have a trade to fall back on.
Always listen, and then listen again.
Only allow leisure or vacation travelers to fly on the weekends.
I started in the industry as a ductwork installer in South Florida.
I joined the company 11 years ago, and I took my current position with the knowledge it would be a very big challenge, but that was the main reason it was so attractive to me. There was also a community of customers I wanted to serve.
No. We will be focusing on the distributor/contractor community. We will not be a "big box" store provider as in the past.
Two biggest challenges are maintaining profitability in a challenging economy while resurrecting a company out of bankruptcy and an acquisition.
The most satisfying part of management is watching colleagues mature and take on increasing responsibilities and challenges.
Currently, we have entry-level residential products, room air, typical split systems, furnaces, coils, and package units. Since Airwell currently makes commercial and industrial units, we will introduce those into the U.S. market.
Airwell is a global air conditioning manufacturer, primarily in Europe. They recognized that the U.S. is the second largest market and used the Fedders opportunity to enter.
Fedders has a long history, particularly in the Northeast. Consumers still recognize the brand, because of the several million window units that are in the market. It would be foolish to throw that away.
Yes. Airwell already is a major player in Europe. We are growing fast in China and are picking up momentum in the U.S. and South America.
We are dedicated to helping our customer base. That's why we have developed our professional services program. We have teamed up with companies that are the leading experts in their fields such as in accounting, insurance, legal, retirement, I.T., payroll, etc. By offering these services to our customers, we feel that we can help them through the tough economic conditions right now, and make them stronger businesses when this current crisis is over.
I think we were well received. They see our vision becoming a reality, our shipping time is short, our customer service is excellent and our warranty rate is very low. And, we are methodically introducing new products that fit the needs of the market.
It was slow at first; everyone is a little apprehensive to do business with a company emerging from bankruptcy and when the owner is overseas. But they find that we have a customer mindset and a willingness to get involved with their business and help.
I think the industry will move forward with caution, inventories will be held closer, efficiencies will increase and refrigerant will change in the next few years. The basic need for comfort will always be there. As an industry we need to find new ways to serve those needs and be on the leading edge of technology.
The details that make branding work. Think of branding as long-term success.
Publisher Terry Tanker spoke with Jeff Underwood, President of RectorSeal. The two discussed living in Texas, family, selecting a management team and introducing new products.
Micromanagement is a prevalent issue in many workplaces, yet few are willing to openly address it.
They discussed how to introduce students, educators and parents to the plumbing, heating, cooling and electrical trades. And how contractors, distributors and manufacturers can support the effort.
An in-depth explanation of all that goes into choosing a good fleet design and how we choose the winners.