HVACR Business Publisher Terry Tanker met with Paul Franks, president and CEO of Cleveland, Ohio-based Sports Construction Group, which designs and installs athletic fields. They discussed how Franks sold his company, and then bought it back after it went bankrupt and transformed it into a leader in its market. The Sports Construction Group.
Never. Just call me.
Johnny's on West 6th Street in downtown Cleveland before, during, and after a Cleveland Browns game.
Honestly, watching my two sons' lacrosse games.
Without a doubt. We've created a great team atmosphere at our company. All projects have their own challenges, and we make "game adjustments," just like our clients, to ensure we are successful at delivering a winning project.
Our natural turf projects are New York Yankees' new stadium, New York Jets' training facility, Altoona Curves' minor-league stadium, and renovations to the Cleveland Indians' Progressive Field. Our synthetic turf projects include UNC – Chapel Hill, University of Connecticut, Old Dominion University, Dartmouth, Cornell, New Jersey College, and Lehigh, to name a few.
Our onsite-employee levels peaked at about 150, and we had in excess of 20 projects running concurrently.
This is one of our toughest challenges and requires a strong team and great project management. We have traveling crews, some of which have been with us since the 1980s. Our equipment is specialized, and our crews transport it to each jobsite.
I don't think we can ever overcome those challenges, but we strive to improve them every day. As with most large construction projects, there are multiple relationships to manage — owners, architects, operations, manufacturing, vendors — all with different priorities but all trying to reach the same goal. I could go on and on, but the bottom line is this: In construction, nothing is simple. We need to stay focused, and we need to meet and resolve issues daily.
Our equipment is laser- and GPS-guided. Monofilament fibers have been developed that feel and act like natural turf, and let's not forget heated natural fields with aeration and drainage systems.
Technology advancements related to our equipment, including the ability to monitor equipment usage and location. Laser guidance enables us to achieve tolerances across the playing surface in fractions of inches.
We've partnered with mechanical contractors to build fields for the Browns, Bengals, Steelers, Bears, and others. The fields are hydronically heated and zoned. Basically, it is the same system used in snow-melt applications — glycol-filled piping connected to manifolds serviced by a steam or boiler plant. Then it's connected to a control system used to adjust temperatures. The growing season starts earlier in the spring and extends well into the fall. To help cool fields, we use the aeration system by using forced air within the drainage system. The system can also be reversed, creating a vacuum to accelerate drainage.
Renovating both Yankee and Shea stadiums following 9/11. We started Yankee Stadium around Thanksgiving. Security was very tight, local union halls were completely empty, and trucking imported materials around the city was a logistical problem. We hadn't finished Yankee Stadium when we needed to start the Shea project.
Both fields and systems needed to be completed and ready for opening day 2002.
Every project has very different demands and requirements. We continue to adjust, grow, and learn with every project.
We internally handle all aspects of a project from start to finish. No company we compete with has this ability.
Inch by Inch – as in the speech Al Pacino gave in the movie "Any Given Sunday." I sold my company and then bought it back when it went bankrupt. I relaunched and rebuilt it with this very approach. You can listen to the speech on YouTube to better understand what I mean:
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We have a printed version hanging on our conference room wall.
I'm hands off and I give the people who work for me room to do what they need to do.
I look for individuals who are risk-takers. They are the ones who can help to grow our company. More risk, more reward. I encourage them to go out there on the ledge. The worst that can happen is we learn from a mistake.
Equity stakes in the company have worked well for us. I know this sometimes is controversial, but for our company, it's worked.
Without question, it's the financial area. The new software that has become available for the construction industry has really helped. If it were available when I was in school, I probably would have passed those accounting classes.
We've hired a company to totally revamp our Web site. It's just about complete, and I'm really excited about it. I believe it will help to increase our business significantly.
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