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February 2015

 

Maximize Your Reach

While expanding operations can often mean offering new services, for many companies it means moving into new states. And with geographical expansion comes a variety of tax and business regulations you need to be aware of in order to remain in compliance.

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First Impressions

In some situations, it doesn’t matter how knowledgeable the technician is — if a customer is greeted by an employee with a dirty or wrinkled uniform, or worse, no uniform at all, there’s a good chance they may never call you again.

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Communication Collaboration

Advertising, public relations and marketing can often be blurred into one hazy mess, but these three elements of business can work in harmony together to increase visibility, create goodwill and promote positive recognition.

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Beware the Status Quo

If you desire improvement, you have to change the way things have always been done.

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The 20 Percent Profit Myth

Achieving a net operating profit of 20 percent is impossible. Instead, set a realistic goal.

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Contractor's Voice: VRF Systems

This month, our focus is on Variable Refrigerant Flow (VRF) Systems, and our business opportunity comes from W. Theodore (Theo) Etzel of Conditioned Air in Naples, Fla.

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Management Resource Shelf: Productivity Apps

We depend on our mobile devices to make life easier, and new apps are developed every day for that purpose. Here are just a few to help make your life more productive.

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Stock Index: Sharp Drop in Oil Sets Markets Adrift

The HVACR Business Stock Index pulled ahead of the national markets, adding 17.60 points, or 1.44 percent, and closing at 1238.73. Advancing issues outpaced declining issues by a 20-to-12 count.

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20 Questions with Ken Blanchard

HVACR Business Publisher Terry Tanker recently interviewed with Ken Blanchard, celebrated business management and leadership expert, author and speaker. Blanchard, whose book “The One Minute Manager” has sold more than 15 million copies and has been translated into more than 40 languages, discussed servant leadership, changing your management philosophy and being a role model for your employees.

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